ValueCreation among the finalists with a social innovation project
For the second year, the German Chamber of Commerce has chosen a ValueCreation project among the top 10 finalists for its innovation contest.
Marketing Zero is a living lab for employment and entrepreneurship, where 100% of participants applied 2.0 strategies for their business and employment efforts. While 27% of smal companies experienced an impact in income just 3 weeks after the project started, 44% of the participating unemployed found a job within two months and 22% created a business.
There is a difference between these a nd the previous awards. Besides ValueCreation – the first one to present a user driven innovationproject (SeniorLab 2010)- NH hotels presents also an open innovation project with suppliers.
There are other amazing porjects. We particularly like the already mentioned NH, Seat with collaborative green innovation.
If you like our project and think it could be a way to create employment and entrepreneruship, we kindly ask you to vote it here: http://www.ahk.es/es/agenda/premios-2011/premio-innovacion/candidatos/valuecreation/ and to dissemninate over social networks.